- Job title
- Visual Designer / Design Generalist
- Job location
- San Francisco, CA, US
- Job description
- ### About the role
Pocket is looking for a talented **Visual Designer / Design Generalist** with a strong eye for aesthetics, detail, and high-quality execution.
You will work across a wide range of creative projects—from **paid advertising, social media, and marketing campaigns** to landing pages, web visuals, product presentations, and brand assets. You will also support Pocket’s existing designers and senior designers, helping the team move faster and maintain a consistently high visual standard as the company scales.
This is a hands-on role in a fast-moving environment where priorities can change quickly. You do not need to know everything on day one. What matters most is that you can **learn quickly, take feedback well, execute reliably, and care deeply about the quality of the final work**.
### What you'll own
* High-quality visual assets for **paid ads, social media, website, email, and marketing campaigns**
* Conversion-focused creative concepts and iterations for promotions and performance marketing
* Support for active design projects and overflow work across the design and growth teams
* Visuals for landing pages, websites, product launches, presentations, and brand materials
* Consistent application of Pocket’s visual identity across channels and formats
* Fast adaptation of creative work across different markets, campaigns, platforms, and audiences
* Collaboration with Growth, Marketing, Product, and senior designers to turn briefs into polished visual output
* Where relevant, lightweight video edits, motion content, and animated assets
* Organized design files, reusable assets, and workflows that help the team work faster over time
### What we're looking for
* A strong portfolio demonstrating **excellent visual taste and craft**
* Strong proficiency in **Figma**
* A clear understanding of layout, typography, color, composition, and brand systems
* Experience designing **ad creatives, marketing visuals, or social content**
* The ability to create clean, compelling work quickly without sacrificing quality
* Strong attention to detail and a high bar for consistency
* The ability to take direction, incorporate feedback, and iterate constructively
* Organized, reliable, and comfortable managing several tasks at once
* Strong written and verbal communication skills
* A proactive, low-ego, team-oriented working style
* Curiosity, coachability, and the willingness to learn new tools and workflows quickly
* Comfort working in a high-growth startup environment with changing priorities
### Nice to have
* Experience with **Shopify** or e-commerce creative
* Proficiency in Adobe Photoshop, Illustrator, Premiere Pro, After Effects, CapCut, or similar tools
* Experience creating landing-page or website visuals
* Video editing, motion graphics, or animation experience
* Basic knowledge of HTML and CSS
* Familiarity with JavaScript or general coding concepts
* Comfort reading documentation and independently figuring out unfamiliar tools
* Experience working with a consumer technology, DTC, e-commerce, mobile app, or hardware brand
### What we offer
* The opportunity to help define the visual identity of a rapidly scaling consumer technology company
* Work across a broad range of high-impact creative projects rather than one narrow design specialty
* Close collaboration with experienced designers, founders, Growth, Marketing, and Product teams
* Fast feedback loops and the opportunity to see your work directly affect company growth
* Significant room to learn, expand your responsibilities, and grow within Pocket’s design organization
* High autonomy, ownership, and exposure to a company scaling from **hundreds of thousands to millions of customers**
* Competitive salary, depending on experience
* Meaningful equity through Pocket’s employee stock option plan
## About Pocket
Pocket is a **Y Combinator W26 company** building a premium hardware plus software product in the AI voice recorder space. We are obsessed with **quality and speed**. We are scaling rapidly across the US and European markets and building a device experience that can become the **category leader**.