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Measured Funding & Investors

Austin, TX

Measured helps brands grow by measuring incremental media contribution to desired performance results. Through a transparent experimentation approach that is always learning, Measured delivers ongoing actionable insights for marketers to increase efficiency and scale media for maximum growth. Experiments are powered by Measuredโ€™s privacy compliant Marketing Data Warehouse, which is purpose-built for analytics with data the customer owns. Since being founded in early 2017, Measured customers, including brands like Calvin Klein, Drizly, FabFitFun, and Johnny Was have experienced 30% efficiency gains on average. For more information, visit www.measured.com.

measured.com

Total Amount Raised: $28,200,000

Measured Funding Rounds

  • Series Unknown

    $21,000,000

    Series Unknown Investors

    Telescope Partners
  • Seed

    $3,200,000

    Seed Investors

    Initialized Capital
    Y Combinator
    Harvard Management Company
    Scott Galloway
    Softbank
    Michael Seibel
  • Debt Financing

    $4,000,000

    Debt Financing Investors

    TIMIA Capital
Funding info provided by Diffbot.