About Us
Powered by one of the largest global newsrooms in sports media, The Athletic brings sports fans the most comprehensive stories about the teams, sports and athletes they love. The Athletic’s newsroom of 500+ full-time staff delivers in-depth coverage of hundreds of professional and college teams across more than 47 North American markets and all 20 football clubs in the English Premier League, as well as many Championship clubs.
About the Role
The Athletic is seeking a dynamic, strategic Senior Executive Producer (EP) to lead the ideation, creation, and execution of premium video formats. Sitting at the intersection of high-end sports journalism, data, and audience engagement, this role is responsible for transforming raw game highlights and in-depth analysis into compelling, platform-native content.
The ideal candidate will bridge the gap between social-first experiences and our owned-and-operated (O&O) platforms. You will lead the charge in developing high-engagement video assets—utilizing data visualizations, unique audio overlays, and scroll-stopping editing styles—while building a robust, evergreen content library.
Responsibilities
Team Leadership & Strategy
People Management: Direct, mentor, and elevate a high-performing team of video producers.
Brand Voice: Define and enforce the distinct visual "voice" of our sports highlights and analysis to ensure absolute consistency across all platforms.
Commercial Alignment: Partner closely with the commercial and revenue teams to ensure video formats support monetization goals without sacrificing editorial integrity.
KPI & Performance Management: Drive data-driven decision-making by tracking content performance against business objectives
Deep subject matter expertise in social platforms, content formats, and algorithmic trends, including the YouTube ecosystem, creators and culture.
Innovation & Execution
Platform Innovation: Stay ahead of social trends and algorithm shifts. You will be the first to identify how to leverage new YouTube features, TikTok trends, or emerging platforms.
Tech Piloting: Evaluate and integrate emerging video technologies, AI tools, and data visualization software into the team's daily workflow.
Hybrid Execution: Balance high-level executive strategy with a willingness to get hands-on with production when launching new pilots or breaking major news.
Collaboration: Experience working cross-functionally with various stakeholders and teams.
Requirements
Experience: 8+ years of experience in social content creation, with a proven track record of scaling audiences for a major sports network, digital media brand, or agency.
Technical "Preditor" Skills: Proficient in Adobe Premiere Pro and After Effects. Must possess basic field filming skills (DSLR or advanced mobile/iPhone production) to effectively guide the team and execute pilots.
Internet Fluency: Deep subject matter expertise in social platforms, content formats, and algorithmic trends (e.g., maximizing a YouTube Community post vs. optimizing an Instagram Reel vs. a TikTok hook). You live on social media and understand community-building and how to drive the conversation among fans who want more than click-bait hot takes.
Editorial Judgment: Uncompromising journalistic standards. You know how to capture "viral" energy and algorithmic favor while strictly protecting The Athletic’s reputation for elite, deeply-reported journalism.
